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"Pay close attention to that man behind the curtain!"

Sunday, December 24, 2006

"Gallup Taiwan" isn't Gallup at all

First the background
In a December 5, 2006 post on Taiwan Matters, Feiren commented on a Kathrin Hille article in the Financial Times. In that post, he sought the truth by asking, "I have always heard that Gallup Taiwan is notoriously blue and in any event has had a very poor record of predicting elections. Anyone know more?"

In a comment replying to that question, I wrote:
The Gallup and Sutton bits look to be the kinds of things which the more they're said, the more they're supposed to become true. I truly hate that kind of "reporting" in the run-up to elections.

The FT has clearly made such "attempts to influence the future" before. If you look at the links beneath "Editor's Choice" at the upper right of that page, there's a link to an article from November 6 titled "Taiwanese pleas for president to quit may succeed"
(also with a Kathrin Hille byline) which contains this wishful pan-blue thought about the soon-to-fail third attempt to recall President Chen:
- - -
[T]his time it has a chance of succeeding.
- - -

Funny how that didn't even come close to happening.
Michael Turton then demonstrated similar powers of observation, saying "Feiren, I've also heard that Gallup is pro-Blue as well."

Truth to the fore: Johnny Neihu gives us the scoop
The Gallup Organization wasn't having any of that. They told the tale in yesterday's edition of Johnny Neihu's Mailbag:
Gallup vs Gallup Taiwan

Dear Johnny,

I just read your piece from last Saturday titled "You love farce? Send in the clowns." Toward the end you commented on Gallup and polling results from the recent election.

Gallup did not do this work. We are the only owner of the Gallup trademark in Taiwan and in 100 other countries around the world. We had a licensee in Taiwan who used the name up until 2002 when we revoked the rights. The poll that has used our name is a counterfeit. The individual [Dr. Timothy Ting Ting-yu, 丁庭宇] or his organization does not have any rights in the trademark Gallup and any unauthorized use is infringement of our registered rights. We respectfully request a correction.

Chris Stewart

Global Brand Manager

The Gallup Organization

Washington

Johnny replies: Interesting. And there was silly me blindly assuming that Gallup Taiwan was in all good faith a branch of The Gallup Organization. After looking at samples of the wisdom of Dr Tim, I notice that this pollster spends a lot of time barracking for political positions and telling Taiwanese what they should think about politics instead of measuring what Taiwanese think about politics. I've said before that sociologists are vulnerable to conflating cheerleading with science, but this former National Taiwan University faculty member takes the cake.
That's pretty funny coming on the heels of someone arriving at Taiwan Matters! via a Google search asking "why is all the foreigner blogger in asia dishonest" [sic]. The most dishonest ones in this area are the pro-China media, as recently demonstrated by both Taiwan Echo and myself. Open your eyes, and you will see.

More updates
I've added an overblown translation/explanation to Feiren's post of a YouTube video about the China Times this past Thursday. If you didn't quite understand the video, check out the update.

I also passed on a YouTube video to Wulingren of Frank Hsieh's (謝長廷) graceful concession speech after his showing in the December 9 mayoral election in Taipei. Keep an eye open for an update to his post.
Piecharts: , , , , , , , , , , , , , , ,

Cross-posted at Taiwan Matters!
Posted at 6:40 PM by: [Permalink]
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